Saturday, May 17, 2008

#1: Not Having a Clear Plan or Vision

“The biggest mistake people make is not looking far enough ahead in your market. So many businesses are losing ground to new technologies as example, so think ahead on how to better utilize these new technologies. With the current recession, how many planned for it? Every business will go through cycles of growth and market demize, just as we are all now seeing, so again, think ahead, have vision beyond today is one of the keys to success.”

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Attention Local Business Owners

Hello Gerald Franklin Here.

“Question”

Do you Know what this is?

This called Google Places, and if it is correctly

Optimized it can drive lots of customers

in you door.

Local Internet Marketing

Now more than ever, people are turning to the Internet for the things they want to buy locally. In fact, 31% of consumers turn to a search engine first when they’re on the hunt for local products and services. And 43% of Internet searches today include a local identifier, indicating that people would rather type a few keywords into a search engine than go shuffling through the phone book.

Recent studies have shown that 86% of consumers who use Internet search engines to find a local product or service follow up with a phone call or in-store visit. And 61% of those end up making their purchase offline. As a small business owner, that means you can no longer afford to take your chances with mailers or phone book ads that may or may not be working.

With Johnson City Consultants, local Internet marketing is a breeze! Our team of local-search experts will help you create an effective online marketing campaign to target your local customers. And local Internet marketing gives you ROI and tracking information that mailers and phone book ads can only dream of.

Take the first step in building your own customized local Internet marketing campaign today! With Johnson City Consultants learn more about our local Internet market.

Local Search Maps Optimization

92% of potential clients contact a business immediately after searching, and most of them make a purchase. Maps Optimization puts your business right under the noses of customers looking to buy. It gives your contact info to local searchers, because they’re ready to buy, and they’ll buy from you if they can find you.

What is Maps Optimization?

Because the Google Map is visual and covers about 30% of the first page of search engine results, it draws potential clients and makes it easy for them to connect with local businesses.

When buyers look for services on Google, the 3—7 most relevant local businesses are displayed on a map with the company and phone number. East Tennessee Marketing Solutions can get you into these displayed spots.

Your first step is to create a business listing. The East Tennessee Marketing Solutions team will then look at search data and current trends related to your services and revise the content of your listing to maximize its relevancy to local and mobile searchers.

Each month, East Tennessee Marketing Solutions will build citations to your contact information on other sites and directories. Citations help your business rank higher in local search maps results, boosting you into the top listings, and attracting customers.

East Tennessee Marketing Solutions is the most aggressive at getting you on the local search results page. Call us today, and increase your business through Maps Optimization.